The Seven Lords of Hell

The Seven Lords of Hell, also known as the Greatlords of Hell are the chief demons of hell. There are seven of them, each one an embodiment of the Seven Great Sins: Wrath, Greed, Sloth, Lust, Pride, Envy and Gluttony. From each of these sins, each demon arises, as a corruption of a noble mortal trait. As an example, wrath is a corruption of justice, lust is a corruption of love or passion, pride is a corruption of self-esteem. Every demon is subjugated to their appropriate Greatlord, and as an example, a Sha'haran (the Demons of Revenge) is subject to Ba'azaman, the Greatlord of Wrath.

All the seven Greatlords are beneath Azal, the King of Hell. They have powers akin to that of a God and cannot be slain by a mortal. They all seek entrance to the universe, to wreak havoc and claim dominion.

Ba'azaman
Ba'azaman is the Greatlord of Wrath. Beneath him are the Sha'haran, the Wrathstalkers and the other demons of Wrath.

Thanekoch
Thanekoch is the Greatlord of Greed.

Pronounced "Than-eh-kotch"

His name is an easter egg combining the CEO of Merryl Linch during the bailouts and the demon lords of the oil industry, the Koch Brothers.

Slaatsla
Slaatsla is the Greatlord of Sloth, and appears like a large sluggish creature. He has power over sleep and dreams and drives people to fatigue and exhaustion and torpor.

Septu'xia the Succubi Queen
Septu'xia is the Greatlord of Lust, the Succubi queen. Her lover is Ingzod, the lord of the Incubi. Because she has more power than her male counterpart, Eliash uses this as evidence that women are more easily tempted to evil than men.

Septu'xia is worshipped by the Witches and beneath her are all the succubi and incubi.

Avallia
Avallia is the Greatlord of Pride.